In recent years, hip hop music has made a few minor shifts and changes, — for the better. One of these shifts is the regional bias that fans have played into since the dawn of the genre. For the first time in a long time, artists don’t have to be from major cities or popular hubs to get their starting place in the music industry.

This has proven to be a great thing for Goshen, New York artist WhoExotic, who is using his small town flavor to his advantage during his rise to fame. WhoExotic’s sound is refreshing and uniquely tailored, something that can only be found in places where no one else is looking. He, and the city of Goshen, may be the best kept secret in music today. Listen to WhoExotic on Apple Music here