The Father of Video Games, Atari Founder Nolan Bushnell, Joins Gravity Jack’s Board of Directors, Ushering in a New Era of Gaming Innovation

Gravity Jack, the oldest pioneering force in augmented reality (AR) and computer vision, celebrates a groundbreaking chapter with the addition of Nolan Bushnell, founder of Atari, to its accomplished Board of Directors. Bushnell, renowned as the father of video games, brings his unparalleled vision and legacy to merge with Gravity Jack’s commitment to creating the future experience. 

Gravity Jack boasts six foundational patents for AR technology. With a rich history of crafting custom mixed reality experiences for Fortune 500 clients, the company is on a mission to seamlessly integrate technology into the human experience. Recently launching a StartEngine campaign, the company aims to fund its new internal gaming division by offering public shares in the company and unveil a flagship mobile augmented reality game titled WarTribe of Binyamin. This groundbreaking game fuses AR and AI to create an experience poised to redefine the gaming industry on the heels of Apple’s announcement of the Vision Pro. 

Bushnell has an illustrious career credited with pioneering the electronic gaming landscape. Bushnell’s entrepreneurial spirit flourished from a young age, from childhood experiments with homemade rockets to assuming leadership of his family’s concrete business at 15. While studying at the University of Utah, he fused his love for computers, graphics and fun to create the prototype for modern video games, Computer Space, in 1970. This innovation laid the foundation for his magnum opus, Pong, a simplified video ping-pong game that launched in 1971 and ignited the video game revolution.

With just $500 and a partnership with Ted Dabney, Bushnell founded Atari in 1972, producing iconic games like Asteroids. His historic deal with Sears in 1975 introduced interactive gaming to home televisions. In 1976, he sold Atari to Time Warner for $28 million, concurrently launching Chuck E. Cheese’s pizza restaurants in 1977, further revolutionizing family entertainment. Beyond entertainment, Bushnell has championed the educational potential of computer games, as seen in his 2012 venture, BrainRush, utilizing video game technology for educational software.

Gravity Jack Founder Luke Richey had this to say about adding Nolan to their board: 

“To have the literal creator of an entire industry join your board and validate your vision is mind blowing. Talking to Nolan though, I realize the best part is not what he has already done to change the world, but what he wants to do and is doing! I really believe Gravity Jack, armed with Nolan and our other amazing board members, is going to reach new heights in changing the planet with technology for the betterment of the world.”

Bushnell continues to shape the future as the Founding Team Member and Chief Knowledge Officer at, a platform leveraging blockchain technology to create the secure Global eSport Token, MOXY. Additionally, he serves as the Founder and Chairman of, a platform dedicated to revolutionizing education and enhancing learning through award-winning games. Bushnell’s enduring legacy is encapsulated by Bushnell’s Law, emphasizing games that are “easy to learn and difficult to master,” forever shaping the gaming landscape.

The collaboration between Bushnell and Gravity Jack marks a strategic alignment of vision, propelling the company into an era of unparalleled innovation. This strategic move underscores the company’s commitment to pushing the boundaries of interactive entertainment and defining the future of gaming.

Investors, gaming enthusiasts and tech aficionados are invited to join this transformative journey through Gravity Jack’s StartEngine campaign at By participating, shareholders in Gravity Jack contribute to the realization of a shared vision—to flip the gaming industry on its head and create immersive experiences that captivate audiences worldwide.