Last week the most popular music streaming service Spotify unveiled its 2022 Wrapped campaign. The company surprised its users with personalized recap experiences as well as announced the platform’s top artists, albums, songs and podcasts of the year. Spotify’s hashtag #2022ArtistWrapped was trending for almost a week across all social media platforms.
The Puerto Rican rapper and singer Bad Bunny for the third year in a row was the most-streamed artist globally. Overall, the Top 10 is dominated by hip-hop artists, including Drake, who notched the No. 3 spot on the list, Kanye West, who got the 9th place and Eminem, who was the No. 10 most streamed artist in the world.
Among the new names – California-based alternative rap artist MusicSnake surprised his fans with 999% gains in Spotify streams. Last week Fred King shared his Wrapped 2022 stats on Twitter. “Thank you for all the love and support this year! #SpotifyWrapped #2022ArtistWrapped #MusicSnake” – the rapper tweeted. MusicSnake’s latest album “By” was streamed more than 127 thousand times in 157 countries.
Starting November 30th, Spotify users can access their personalized 2022 Wrapped experience. More info is available at spotify.com/wrapped.
2022 Spotify Wrapped features include: Your Listening Personality, Expanded Your Artist Messages, Audio Day, Artist merch and concerts, More sharing options and Roblox partnership.
2022 Spotify Wrapped Global: Top 10 Most-Streamed Artists Globally – Bad Bunny, Taylor Swift, Drake, The Weeknd, BTS, Ed Sheeran, Harry Styles, Justin Bieber, Kanye West and Eminem.
