Pay with the palm of your hand with Amazon’s new gadget, “Amazon One”
Amazon, the e-commerce platform, has launched a new device on Thursday. This device will enable customers to pay for groceries at retail stores with the palms of their hands.
This unique device uses high-tech imaging and algorithms to create a “unique palm signature” based on the lines, ridges, and veins of each person’s hand.
Amazon has already rolled out Amazon One Biometric Payments at two of its Go stores in Seattle.
Speaking about the device, Dilip Kumar, Amazon’s vice president of physical retail and technology, took to his social media handle and wrote: “We believe Amazon One has broad applicability beyond our retail stores, so we also plan to offer the service to third parties like retailers, stadiums, and office buildings so that more people can benefit from this ease and convenience in more places.”
Kumar further said, “The palm images Amazon One Biometric Payments uses are encrypted and stored in a “highly secure” cloud, and customers can request to have their palm data deleted.”
Besides, the brand is also planning to expand the cashier-less technology to Whole Foods.