Lifelong Online has allegedly appointed actor and supermodel Milind Soman as the brand ambassador for its fitness category. Milind, who is famously known for his fitness will be endorsing the complete range of fitness products by Lifelong Online, which includes Air bikes, treadmills, and other home fitness equipment. Besides, the company also launched four new model of exercise bikes, called Airbikes.
Speaking about the association, CEO and Co-Founder, Lifelong Online, Bharat Kalia said “With the launch of these new Air Bikes and partnership with Milind Soman our aim is to encourage people to adopt a healthier and better lifestyle. Milind is one of India’s most-followed fitness icon and this partnership gives us the opportunity to reach out to all his followers and create visibility for Lifelong Online as a brand and its offerings. Just like how Milind inspires millions of people in the country to have a fit and healthy life, Lifelong’s Fitness range also aims to inspire people in building their stamina right from the comfort of their homes. Therefore, our vision is to provide consumers with products that are designed to make their life easy and convenient and with the new Lifelong Air Bikes people can now start their journey towards fitness in the convenience of their homes.”
