Business

IT Girl Desiree Schlotz Stepping Into Her New Era

It Girl Desiree Schlotz talks about Celestial and bringing balance to her life. By Stacy Gunarian

Building a new business is no easy feat, but It Girl Desiree Schlotz is taking the challenge of being CEO with grace. Along with her partner in crime Jessica Ghishan, this duo is gearing up to launch their swimwear brand, Celestial, this upcoming summer which will surely dazzle the crowd.

Stepping into her new role, Desiree embraces the journey of becoming an entrepreneur. “I’m so blessed that I have experience with swimwear from being a bikini model for so many years,” she said, “but I’m also focusing on understanding the requirements and experience of being an entrepreneur.” Channeling her boss babe energy, Desiree makes sure that every detail in creating Celestial is done with care. From its production phase all the way to marketing the brand, she wants to craft the perfect swimwear for everyone on all occasions. The duo also emphasizes giving back to the community, so incorporating non-profit organizations is an integral part of the creation of the brand.

Currently, Desiree and Jessica are hard at work as the launch date is just over the horizon. Other than finalizing the finishing details of the swimwear line, they are also working on their influencer packaging and planning an exciting launch party. “I’m super excited for the launch party because everyone will really be able to see the story behind our brand,” Desiree said.

In the fast-paced environment Desiree is in right now, all she needs is to find the perfect work-life balance. Since Celestial as a brand advocates for being mindful in the present time, she tries to bring balance into her life with her personal endeavors and career. “I try to remind myself of the message behind my own brand: taking care of yourself, practicing gratitude every day, being mindful, and implementing these rituals into my own life,” she said.

Being mindful also means that Desiree has her own plans this summer to escape from the hustle and bustle of LA. Desiree typically flies to Europe every time the summer season starts, but this season she would love to go back and travel to the places she has never been. Like many who travel to Europe, Desiree feels the irresistible urge to re-visit the beautiful country she feels a strong connection to. Although Europe is calling her name, Desiree also wants to be more in tune with nature and travel to Oregon or Yosemite. Coming from Minnesota, gravitating back towards nature helps her recenter, so going on more hikes and being immersed in nature is definitely on her summer bucket list.

With a busy summer ahead of her, we are sure to see many things from Desiree. Aside from Celestial launching in July, you may also see her strutting the runway during Miami Swim Week. It’s going to be the most exciting summer season for this boss babe.

Joel Woodley

Joel Woodley is a Freelance Entertainment Journalist with a BA in Journalism and an MA in Film and Television. He loves to keep up with all the latest celebrity gossip. Despite being born and raised in the UK, he’s always up to date with stars and celebrities all around the world.

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