Interview with CEO of Illuminati Vodka, James Warwick
HELLO JAMES WARWICK! SO GLAD YOU’RE HERE, THANKS FOR TAKING THE TIME TO CHAT WITH US! YOUR BOTTLE LOOKS AMAZING, COULD YOU TELL US WHAT WAS THE INSPIRATION BEHIND THE DESIGN?
The symbol is the Eye of God, I designed the black bottle and the light up logo to create a unique classy bottle that will stand out from others on the shelf, but with elegance.
COULD YOU TELL US ABOUT THE PROCESS BEHIND PRODUCING YOUR VODKA?
We use traditional methods of high-quality distillation, which others don’t do, the vodka is made from Rye, distilled seven times, and then aged in steel vats. The way we produce the vodka is done to create the smoothest taste possible, and is a huge reason why people love to drink Illuminati Vodka above any others.
ULTRA PREMIUM VODKA SEEMS TO BE INCREASINGLY POPULAR IN NIGHTCLUBS, COULD YOU TELL US MORE ABOUT THIS SIDE OF THE INDUSTRY?
We have seen that people are becoming more understanding of the different qualities of vodka, the majority of vodka on the market is like a cheap sparkling wine compared to our champagne. As customers are becoming more aware of the differences, we have noticed the demand for
quality has exploded across the scene, and this has always been the foundation of our brand. Elite Quality. Elite Taste. Elite Style
WHERE ELSE DO YOU SELL YOUR PRODUCT?
We have just launched an online store, which will be updated with more products over time. We sell in specific venues across UK and Marbella, and will be launching in the US and Dubai soon. We will also be looking to take over some venues under our branding, which is something that you will see down the line.
COULD YOU TELL US ABOUT HOW YOUR VODKA TASTES?
Illuminati Vodka tastes almost like water when it is poured over ice and drank without a mixer. Mixed the vodka is almost tasteless. We are about to launch Illuminati Vodka 1776 Edition which is the smoothest and purest tasting vodka you will find anywhere on the market and is unbeatable
on quality. It has been made using traditional elite vodka distillation processes.
COULD YOU GIVE OUR READERS AN INSPIRATIONAL QUOTE?
Use Time or Lose Time