Holland America roped in Seth Wayne as its Brand Ambassador

Holland America Line that operates under the Carnival Corporation umbrella just like Carnival Cruise Line has allegedly picked Emmy Award-winner Seth Wayne as its new Brand Ambassador. Wayne will play a crucial role in helping roll out HAL Aboard.

Wayne is a much familiar face to cruisers in the Seattle area, where he’s the KOMO-TV weatherman and is known to have a love of cruising. At HAL, his technical title will be “Director, Communications and Content.”

He’ll be travelling frequently on Holland America ships, and will allegedly be sharing his experiences both onboard and onshore. Also, he’ll chat with both guests and crew members.

Speaking on the collaboration, President, HAL, Orlando Ashford said, “The way we connect with our fans is evolving and as we looked for new, compelling ways to tell our story we realized that we needed to create a role that didn’t exist in our industry. We’re thrilled to have a dynamic and passionate talent like Seth to help develop and host our new concept, which will give us a richer and more personal dialogue with consumers and travel advisors.”