Developing an ecommerce platform and website recently became the most popular option for businesses. The ecommerce platform is developed by professional companies which provide extensive scope for sales and transactions. These websites or digital commerce platforms enable users to purchase goods and services online, unlike regular websites, which are generally used for gaining information.
The most progressive web apps are Adobe Commerce Cloud and Shopify Plus. These platforms help in managing large-scale B2B and B2C businesses. However, choosing a suitable ecommerce platform may be daunting, and there are many factors you need to consider before solidifying your terms with an Adobe partner. The first thing you need to know about is adobe commerce and Shopify plus.
What is Adobe Commerce?
Magento Commerce came to be known as Adobe Commerce after it liberated Magento. Now, Adobe is its parent company but merchants and developers who have used Magento for years still term it Magento Commerce. This highly advanced digital commerce platform is specifically designed for online businesses that want to expand their growth and provide unforgettable
experiences to their customers.
Adobe experience cloud is a solution for multiple sales channels such as B2B and B2C businesses who are looking for an enterprise edition. Adobe Commerce provides enhanced security features and faster websites for a targeted audience. You can immediately contact the custom development support team if anything goes wrong. All of these improve the commerce experience of Adobe eCommerce solutions altogether.
What is Shopify Plus?
To compete with various ecommerce stores and platforms, Shopify came up with the Shopify Plus program in 2014. Shopify Plus is an ecommerce existing platform designed for excessive growth merchants and brands in the global market. Huge companies like Kylie cosmetics, Gymshark, Nestle, Budweiser and Red Bull have recently switched to Shopify plus because of its key features.
Shopify plus gained success because of its features of high-volume stores and enterprise-level brands. It has the capability of greater automation, unlimited functional customization and control. Shopify Plus improves omnichannel as well as manages multiple sales channels. All these qualities make Shopify a robust and flexible commerce platform.
Adobe Commerce vs. Shopify
To enjoy the extensive services from the ecommerce platform, one must compare them based on their attributes. So keep reading to understand the comparisons before investing in any of them.
- Personalization: Nowadays, digital commerce platforms are highly competitive, and to attract customers or retain them, your brand needs to be consistent, engaging and personalized. An Adobe Commerce Cloud consultant can provide you with functionalities such as the drag-and-drop functionality for building pages that lets people create and deploy distinct experiences. On the other hand, Shopify comes with standard and rigid templates, making it impossible for customers to customize.
- Reporting and Analytics: Proper business analysis is important for ecommerce business growth. And thankfully, Adobe sensei offers amazing features to generate business reports using Magento Business Intelligence tools. It helps you monitor the business’s health precisely. Shopify Plus is crucial for ecommerce business orientation. It gets you reports of the overview of taxes, finances, sales, payments, profits, product analytics, etc. Using these reports; the retailers can make informed decisions.
- B2B Capabilities: Shopify or even the premium version of it, which is Shopify plus, does not provide B2B capabilities for retailers. It only has a B2C option. The features of B2B for Shopify plus are only limited to flexible payment options, order and re-order management, custom pricing, and integration with ERP, CRM and OMS. However, Adobe Commerce has all the mentioned features as well as other additional features of B2B, which include SKU, one-click re-ordering, ability to manage multiple fulfillment centers. So find the right Adobe Commerce partner to get all the said features.
Conclusion
Both digital commerce platforms allow businesses to build and sell their products online. Newly established businesses with limited budgets can go with Shopify plus because of its simplicity and ease to use. Magento or Adobe Commerce is for businesses of all sizes that provide customization and personalization. Brainvire is a certified Adobe partner, so make sure to check out their offering.
